Manopause, a lifestyle media company focused on engaging men over 50, was ready to expand its reach and deepen its connection with its audience. While the brand offered a unique mix of content tailored to its demographic, it struggled with limited website traffic, low engagement on social platforms, and minimal visibility for its video content. Additionally, Manopause aimed to launch a new comedy series that would resonate with their target audience but needed a digital strategy to drive viewership.
To address these challenges, Manopause needed an optimized website for improved user experience, targeted SEO to increase organic traffic, a strategic social media plan to build its online community, and impactful promotional efforts for the comedy series launch.
Key Features
This curated selection showcases the most impactful elements.